Concept, Strategy & Brand identity for the successful Blockchain project-turned-company AirSwap.io
Role: Creative Director, Designer & 3D Artist.
We've worked with AirSwap directly to articulate and define their brand voice, esthetic and positioning. From the minimalistic logo mark, multi-lingual Logo system, and a series of 3D illustrations for all sort of communications. The-Artery also designed AirSwap's launch website, that later was replaced by their actual product when they hit the market a couple of months after the brand was visually established. The website included many 3D animations and interactions that were never seen before in the blockchain sphere and the brand set a new standard for visual design in their industry.
Client / AirSwap.io
Agency & Production / The-Artery
Creative & Technical Director / Gal Eldar
Design Director / Liron Ashkenazi Eldar
Project Manager / Matthew Arrow
Designers / Kendall Henderson, Nate Cover
3D Artists / Liron Ashkenazi, Patrick Sluiter
Development / Gal Eldar, Jake Musich, Randy Lebeau, Yevgeniy Rokhlin