We've worked with AirSwap directly to articulate and define their brand voice, esthetic and positioning. From the minimalistic logo mark, multi-lingual Logo system, and a series of 3D illustrations for all sort of communications. The-Artery also designed AirSwap's launch website, that later was replaced by their actual product when they hit the market a couple of months after the brand was visually established. The website included many 3D animations and interactions that were never seen before in the blockchain sphere and the brand set a new standard for visual design in their industry.